Paul Christiansen in Culture
On Grappling With a Consumerist Christmas in Saigon
Growing up in America, Christmas meant arriving at my grandmother's house and immediately devouring a handmade gingerbread cookie drenched in sugar; driving with my Dad to “candy cane lane,” where hom...
Beauty Behemoth Sephora Enters Vietnamese Market With Digital Store
Sephora, the wide-reaching consumer goods retailer, has launched an e-commerce portal for Vietnamese customers, but has revealed no plans for physical stores in Vietnam.
Vietnam's First Uniqlo, Southeast Asia's 2nd-Largest, Opens in Saigon
After years of anticipation, fashion fans in Vietnam were finally able to set foot in the country’s Uniqlo flagship outlet.
