Ho Chi Minh City, 22 November 2025 - REVER Cruise, a refined dining cruise showcasing multicultural spaces and a diverse world of culinary experiences, has officially commenced operations at Saigon Port - Nha Rong Harbor, overlooking the Phu My Bridge. With its distinctive atmosphere and immersive gastronomic offerings, REVER Cruise is poised to become a fresh and exciting new destination for both local and international visitors.
Statistics from the Ho Chi Minh City Department of Tourism show that the city welcomed over 6.5 million international tourist arrivals (a 17.7% increase year-on-year) and over 33 million domestic arrivals in the first 10 months of 2025. Tourism revenue reached over VND 208 trillion, approximately 72% of the 2025 annual target. The Department also notes that, following the recent administrative merger, the number of arrivals by waterway has seen a substantial 10-15% year-on-year increase. This highlights the city’s expanding and diverse potential for tourism development, particularly waterway tourism, which is increasingly recognized as a “gold mine” for the market and a key strength of the city. From river buses and dining cruises to sunset excursions and nighttime city tours, waterway tourism products are becoming the preferred choice for both residents and international visitors looking to experience the vibrant rhythm of the city from a unique perspective.
Industry experts and business leaders concur that the burgeoning consumer mindset toward wellness (a focus on physical and mental balance) is a key driver fueling the growth of yachting and cruise products. Data from Statista projects Vietnam’s yachting market revenue to increase to 7.31 million USD in 2025. By 2030, the market size is expected to reach 10.61 million USD, with a compound annual growth rate of 7.75%. While these figures indicate strong growth, the potential remains largely untapped. Compared to the 8.74 billion USD global yachting market projected for 2025 (The Business Research Company), Vietnam, a nation rich in scenery, extensive waterways, and diverse cuisine, is uniquely positioned for massive further expansion in this sector.
Commenting on the vast growth potential of culinary cruises in HCMC and the opportunity to capitalize on it, Mr. Bui Duc Vien, CEO of REVER Cruise, affirmed: “REVER is more than just a vessel; it is the embodiment of our ambition to advance the city’s enduring spirit of integration and prosperity. We operate on a core philosophy: An experience that is sufficiently IMPACTFUL forges a lasting memory, and a memory that is sufficiently EXCEPTIONAL elevates into a brand. REVER is deeply committed to defining the benchmark for premium entertainment and culinary cruising, ensuring operational safety while maintaining a profound respect for our waterways. A new benchmark for upscale cruising, REVER Cruise makes its debut with the stature of a mega-yacht. Spanning 120 meters long and 10,000 square meters with a capacity for 1,288 guests, the vessel sets itself apart with a soft, modern, and captivating aesthetic on the water. REVER Cruise is designed to inject a fresh new vitality into Ho Chi Minh City’s cruise dining industry by offering premium, personalized experiences that strongly emphasize physical and mental balance.
Acknowledging the strategic importance of this investment, Mr. Trần Ngọc Đông Quân, Head of the Travel Management Division, Ho Chi Minh City Department of Tourism, observed: “The launch of REVER Cruise significantly contributes to diversifying the city’s tourism products, invigorating night-time economy, and promoting high-quality tourism. This serves as clear evidence of the dedication and collaborative efforts by the company to advance river tourism - a crucial strategic priority for HCMC Tourism in the coming period. I am confident that REVER Cruise will become a highly attractive offering, delivering fresh, world-class experiences to both domestic and international visitors, and helping to solidify the city’s destination brand: vibrant, youthful, and open.”
REVER CRUISE – WHERE THE RIVER MEETS THE DREAM (RÊVER)
With a length of 120m, 10,000 square meters of space, and five decks, REVER Cruise stands as a magnificent “floating cultural museum” on the Saigon River. REVER Cruise is defined by five core values, born from the fusion of the “River” and “Rêver” (the French word for dreaming):
- R – Renewal and Relaxation: A sanctuary offering genuine rest, profound peace, quiet balance, and a gentle escape from the city’s constant motion.
- E – Exploration: A spirit of discovery that opens new perspectives on Saigon and leads guests toward wider cultural and culinary horizons.
- V – Vision and Velvet: A commitment to elevating Vietnamese cruising to an international standard, seamlessly blending refined touches and an air of quiet luxury into every service detail.
- E – Excellence: An unwavering dedication to quality, craftsmanship, and professionalism, ensuring every experience on board is nothing short of exceptional.
- R – Rêverie: The very soul of the brand - a romantic promise of a journey where every desire takes flight and is brought to vivid life.
Departing from the historic Nha Rong Harbor, REVER Cruise invites guests onto the Saigon River - the very heart of the city’s dynamic yet poetic narrative. The vessel glides past iconic landmarks, seamlessly the Phu My Bridge. This journey is designed as more than just a tour; it is a cultural symphony where stories, people, and heritage converge, ensuring a truly immersive and unforgettable experience for every guest. Building upon the legacy of Indochina Sails, a brand that has served over one million guests and perfected its excellence for more than three decades since 1993, REVER Cruise takes modernity as its emblem and rich multicultural heritage as its core inspiration, launching guests into an endless adventure marked by unique vistas, heightened emotions, and world-class, premium service.
WHERE THE SPIRIT OF TRAVEL EMBRACES HERITAGE
REVER Cruise is structured across five distinct decks, with each space drawing design and décor inspiration from a different global cultural landscape. This deliberate architectural blend allows the spirit of travel and the wealth of heritage to seamlessly intersect, meticulously crafting cinematic, artful, and deeply evocative moments.
Decks l & 2: Romantic heritage
- REVER HALL: The premier venue for weddings and corporate events, inspired by Ho Chi Minh City’s iconic Central Post Office. Defined by an impressive 8-meter-high ceiling, the distinctive vaulted design of classic French architecture, and large crystal chandeliers, the hall is transformed into a magnificent Wedding Chapel or Gala Dinner Sanctuary.
- PRESIDENTIAL SUITE: An opulent, high-end retreat infused with the timeless elegance of classic Indochine style, defined by natural timber fittings, intricate hand- carved millwork, and the gentle, warm light emanating from exquisite Tiffany lamps. A private outdoor pool elevates the space into a secluded paradise, ensuring romance unfolds in absolute privacy.
- REVERYUN: A vibrant, saturated immersion into the world of 1960s Hong Kong. Nostalgia is brilliantly recreated through the style of a traditional Cha Chaan Teng teahouse, featuring iconic red lanterns and striking motifs drawn from Cantonese Opera. This unique design successfully elevates the concept of sophisticated street food dining to a high-class culinary destination.
Deck 3: Fusion and adventure
- REVERANAM: A contemporary tribute to the royal traditions of Central Vietnam. Intricate wood carvings and an intimate layout create an atmosphere that is both respectful and refined, ideal for strategic meetings or hosting VIP partners.
- REVERRIGAS: Where adventures begin. This space captures the bold essence of the American Wild West and the luxurious allure of Las Vegas, delivering an array of limitless, high-energy experiences.
Deck 4: Flavors and world heritage
REVERABAT - A hall inspired by the ancient Moroccan city of Rabat, immediately evoking the quiet mystique of traditional riads - courtyard homes known for their intimate, nature-filled spaces. The design prominently features elaborate archways and exquisite Zellige mosaic tilework, underscoring the craftsmanship and cultural depth, and fostering an atmosphere that is truly serene and connected to the outdoors.
REVERANGA - The largest dining venue on the cruise, rooted in the profound historical and cultural depth of Champa (Panduranga). It specializes in serving high-end Buffet Menus on weekend evenings, where every meal transcends mere consumption; it is a sensory journey that connects the spirit, palate, and memory, transforming dining moments into a truly mesmerizing and unforgettable experience.
Deck 5: The pinnacle of entertainment and sundeck
REVER SKY LOUNGE (Indoor): Where the opulent beauty of ancient Egyptian civilization is honored, and the interior is designed as a living canvas of light. Thanks to the Bang & Olufsen Beolab 8 & 17 system, refined three-dimensional sound transforms every seat into its own acoustic sweet spot.
OUTDOOR STAGE AND SUNDECK: The ultimate multi-purpose space aboard the cruise, featuring a massive 1,100 square meter Sundeck and an outdoor stage with 360-degree panoramic city views. The venue combines fresh river breezes and a professional Void Acoustic Air Motion sound system—a globally unique geometric design that ensures vibrant, full-bodied audio coverage while maintaining acoustic privacy for individual events. This setting provides the perfect backdrop for all Galas, DJ Shows, and outdoor wedding celebrations.
Prioritizing serenity and ease, REVER Cruise crafts a genuine resort environment right in the heart of the city, one that delivers effortless luxury and tranquility without the need for distant travel. Most dining halls feature spacious, breezy balconies, perfectly positioned to enhance the river-viewing experience. The entire cruise is laid out with an elegant, harmonious sensibility, anchored by an unwavering commitment to balance. Every single detail, from selection to placement, is imbued with purpose, beautifully reflecting the refined aesthetic and perfectionist spirit of the creative team.
CURATED CUISINE: A DIVERSE WORLD OF FLAVORS
As the cruise’s culinary heart, the dining philosophy achieves an exquisite balance between elevated international flavors and authentic regional traditions.
The diverse menus cater to every preference, ranging from sumptuous buffets and fresh seafood spreads to elevated à la carte selections. These offerings carry the distinct imprints of Chinese, Western, and authentic Vietnamese culinary traditions, all meticulously prepared to deliver innovative and captivating flavors.
Fresh, premium ingredients are meticulously sourced daily from specialty regions, reflecting a profound reverence for quality produce. This attentive selection process ensures that only the purest, most expressive essence of each dish is presented to the guest.
Beyond its celebrated culinary artistry, REVER Cruise is defined by its optimal and fully personalized event services, custom-designed to bring every client’s vision to life. From intimate milestones like birthdays, proposals, and weddings, to large-scale engagements such as product launches, corporate galas, and cultural showcases (including fashion shows and exhibitions), each event is executed with the REVER Cruise team’s creative vision, polished service standards, and meticulous attention to detail.
Additionally, the signature sunset afternoon tea service on board presents an unmissable moment of sophisticated savoring and tranquility.
ENDLESS EXPERIENCES, SIGNATURE SERVICE
REVER Cruise is a continuous voyage between heritage and discovery. It passionately cherishes enduring values while actively forging a bold continuum of new, sophisticated, and meaningful experiences, all delivered with signature service standards.
Rooted in classic elegance, the cruise’s interior design seamlessly blends contemporary detailing to form a soft, cohesive aesthetic, defined by warm, muted tones and finely crafted accents. Across the shared spaces and banquet halls, multi-material Art Deco artworks elevate the artistic experience within the REVER Cruise environment. In select venues, distinctive handwoven Persian rugs introduce a final, opulent layer of cultural fusion, imparting a sense of exquisite luxury and deep warmth. This thoughtful balance between past and present, and the seamless fusion of Eastern and Western aesthetics, delivers a truly singular sense of luxury, ensuring every moment on board feels as captivating as a scene from a beautifully composed film.
Natural light is intentionally employed as an artistic medium, skillfully awakening the interior’s beauty and immediately diffusing a sense of lightness and ease upon boarding. Throughout several of REVER Cruise’s dining areas, elegantly arranged open balconies offer an expansive, unobstructed view, allowing guests to fully appreciate the water’s shifting moods and subtle movement.
Crucially, all halls aboard REVER Cruise are constructed with high-standard soundproofing and fire-retardant walls, guaranteeing both absolute privacy for every event and maximum safety for all guests. The Bang & Olufsen audio system from Denmark is seamlessly integrated throughout all banquet halls and restaurants. Utilizing refined three-dimensional sound technology from the Beolab 8, 17, Beosound, and Beoplay A9 lines, the system delivers a world-class performance quality worthy of this premium setting.
Amidst the river’s calm, guests experience the scenic beauty in rare tranquility, complemented by a paramount ecosystem of signature services. The REVER Cruise team, defined by their professional conduct, deep mastery of hospitality, and the refined subtlety of personalized service, are always present at the precise moment and consistently discreet, ensuring absolute peace of mind and effortless completeness in every encounter.
REVER Cruise is slated to welcome its first guests starting November 25, 2025, promising immersive cruises where refined, exquisite cuisine encounters cultural heritage in the heart of Saigon.
LIMITED-TIME GRAND OPENING PROMOTIONS
To celebrate its highly anticipated launch and welcome its inaugural guests, REVER Cruise is officially announcing an attractive suite of promotional offers valid throughout the festive season:
1. Exceptional Culinary Experiences (Valid through December 31, 2025): Individual and corporate clients are eligible for exclusive pricing with discounts of up to 30%
- Set Menu: starting from VND 999,000++ per person (including one complimentary beverage per set menu; this beverage offer is exclusive to bookings in November).
- Seafood Buffet (70+ dishes): starting from VND 1,199,000++ per person (including complimentary beverages)
- Rever Lounge: Gói Free flow chỉ từ 499.000++ VNĐ.
2. Corporate & Wedding Event Packages
- Corporate and event banquet menus: starting from VND 1,050,000++ per person
- Wedding banquet menu: starting from VND 1,500,000++ per person (including complimentary beverages)
- Note: These special event rates apply to banquets scheduled until February 28, 2026 (all bookings must be confirmed with payment prior to December 15, 2025)
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